Marketing schemes vary and include offering commercial discounts, frequent sales, free service for equipment purchased over a limited offer period, give-aways, warranties, trade-in opportunity and promotional events.
In addition to the CIF price quotation plus import duty, exporters should also factor in the Kuwaiti agent’s commission (typically between 5 and 15 percent), other transportation costs, and any installation costs/training that may be part of the agreed upon terms of delivery.
Government Procurement Preference
Sales Service/Customer Support
Consumer warranties are often provided to products including electronic goods, white/brown appliances, vehicles, tires and a variety of consumer products. Warranties can range from 90 days to up to five years depending on the product or capital good. When sales volume reaches a substantial value, the establishing of a factory service center with their local representative may be an option. There are a number of independent service and repair centers, however, use of lower valued components or non-manufacturers suggested maintenance protocols might often take place.
After-sales service and customer support is especially critical in the automotive and white appliances industry. Automobile dealers offer a one-year or 15,000 mile warranty. White appliance dealers will offer either repair or replacement over a particular period, and dealers will make home repair house calls.