The largest trade event during the year is the Algiers International Trade Fair, encompassing all sectors in a single, high profile, multinational event usually held in June. Exhibitors are located in national pavilions.
Regional and sector-specific trade events are also increasing in Algeria’s largest cities. Firms are encouraged to contact the Algerian regulatory body for their sector to obtain information about trade events.
Trade Center Association Algeria
The Algiers International Trade Fair provides a high-visibility venue to showcase your commitment to the Algerian market. Usually held in June, the Trade Fair hosts over 600,000 visitors, giving exhibitors an opportunity to make lasting impact on consumers, and providing exposure to high-ranking government officials, media, potential partners, and decision makers in order to better position their companies in the Algerian market.
Newspaper, television and radio advertising are increasingly effective at the consumer level, and for business-to-business marketing.